Some of Chelsea's most prominent stars have been downsized in 'Honey, I Shrunk The Kids' style for a new ad campaign, where they show off their skills in a spot of human pinball.
In what can only be explained as another brilliant concept in marketing by club sponsor Samsung electronics, four members of Chelsea's football team enter the world of pinball as only they can.
Fernando Torres, Juan Mata, Jon Obi Mikel and David Luiz all feature in the commercial for club sponsors Samsung, during which they use their expertise to rack up points inside a pinball machine.
Mata and Luiz impress with their tricks and flicks, while Torres fires off a number of volleys, but Mikel is seemingly left to look on while others around him flourish - a bit like when he is included in the Chelsea midfield.
The Chelsea quartet were promoting the Free Kicks For Kids initiative, which is aiming to get 16,000 youngsters playing football for free in 2013, with the Stamford Bridge club offering the knowhow of their coaches to would-be applicants.
Watch the Chelsea stars in action in the video below...
via www.givemefootball.com
Mata and Luiz impress with their tricks and flicks, while Torres fires off a number of volleys, but Mikel is seemingly left to look on while others around him flourish - a bit like when he is included in the Chelsea midfield.
The Chelsea quartet were promoting the Free Kicks For Kids initiative, which is aiming to get 16,000 youngsters playing football for free in 2013, with the Stamford Bridge club offering the knowhow of their coaches to would-be applicants.
Watch the Chelsea stars in action in the video below...
via www.givemefootball.com
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